Le Wagon’s Product Pitch

I’ve been pretty busy recently with Le Wagon Mexico’s boot camp where you have 9 weeks to learn about product development from the ground up.

The 5th week is done and the course has been all that I expected and even more. The program is really well done, the culture is enlightening and the meta learning will be useful for the rest of my life.

It is now clear to me that the future of education is in these kinds of ‘trade’ schools where you take on a topic and learn all its intricacies and take them to the limit in the shortest amount of time possible.

I’ve had a lot of conversations with my fellow course buddies and teachers and each time we’ve come to the same conclusion: the future of education is already here and we are experiencing it at Le wagon.

The ultimate goal of the course is for everyone (no matter their background) to be able to build any digital product from the ground up.

The program walks you through From the back end to the front and teaches you the way everything glues up together and shows you the tools that real world tech businesses and startups are using today to build their game changing ideas.

In that way, the course is arranged so that the last weeks are for building your own projects after having a week of pitching, voting and team generation to build the most popular ideas of the batch.

Today was our first day of working on the pitches and I just finished mine:

TARGET or who’s your customer?

As creative entrepreneurs we are always trying to create things that we like and that’s not bad at all but if we want to actually experience the joy of people using the stuff that we build we must focus on making things people want.

So the first step would be to clearly define the pain point (problem) and then create a solution and not do like most times and create solutions in search of problems.

This could be very simple: If you build something that you yourself would use because you are ‘scratching your own itch’ you sure as hell will find more people that will pay you for the solution to the same problem.

In this example I’m trying to scratch my own itch:

I’m an avid reader and I’m always searching for the ‘next big book’ to read and enjoy in a wide range of topics: historical Japanese novels and authors, business books, great transcendental biographies filled with lessons, sci fi stories that get you hooked, etc.

The first thing that I do is search for the best places depending on the category: I go to Product Hunt’s top book list or one of my favorite tech startup founders personal blogs if I’m in search of a business book.

If on another category then I just browse r/books or pray for a good book recommendation while browsing twitter which has happened maybe once before so it’s not a really good way of doing it.

I then browse through the top new books from Amazon, NYT or mainstream blogs (not a smart choice I know) but in spite of having all these different places and options I end up being more confused than when I started my search.

How do I know that those places are actually being transparent and fair in their reviews? How do I know that the book is actually any good and that the amazon stars are not fake?

There should clearly be a better way of indexing all of the information that we have available to make a buying decision for x category of books no matter if they are new releases or the top books of all time.

Why can’t I just go to a filtered lists that combines what people are really saying about ‘x’ book + its mentions and display it in a clear simple understandable way for me?

A sourced list of the best books to read by category with a mention counter + sentiment analysis indicator to know what people are really saying about the book would help solve the issue of really knowing if the book is any good by the average sentiment of people reading it.

It would also show the real ‘popularity’ of the book and would be useful to make a buying decision. If things are taken further it could even start aggregating new book recommendations based on the things people are saying about it.

By combining a human chosen list of good places to source information and some API’s that help clarify what’s being said with affiliate links.

If the product is good enough the earnings could help fund the next phases of the project and keep iterating based on user feedback until the platform is advanced enough to add different categories of products that people could search for.

Think of it as a wire cutter with auto generated lists with up to date information.

That’s what I’m gonna pitch and work towards for the next weeks if the product is selected. Wish me luck 🕊